Sue Jeiven tattoos a customer as part of interactive New Museum Store project “She’s Crafty” (photo by twi-ny/mdr)
New Museum of Contemporary Art
235 Bowery at Prince St.
Wednesday – Sunday through January 20, free
212-219-1222
www.newmuseum.org
While MoMA visitors can take home an item they purchased at Martha Rosler’s “Meta-Monumental Garage Sale,” New Museum-goers can also bring home something special, beginning with an item that tends to be a little more permanent. Kicking off the holiday season project “She’s Crafty,” taxidermist and tattoo artist Sue Jeiven of Greenpoint’s East River Tattoo has turned the New Museum store’s window, which looks out onto the Bowery, into a tattoo parlor, where through November 18 people are encouraged to come inside the extremely crowded, heavily designed space and get inked in full view of the public. (Appointments need to be booked in advance.) The interactive displays will continue through January 20, including Julia Chang incorporating single words sent to her via e-mail into new paintings; Dani Griffiths transforming the window into a seasonal workshop; Arielle de Pinto creating limited-edition jewelry; Breanne Trammell making “Cheetos in the Key of Life”; and Audrey Louise Reynolds hand-dyeing clothing with various designers. Admission to the store is free, so you don’t even have to buy a ticket to the museum to take part in this interactive art project (although all of the items require a financial purchase).